Everyone knows you cannot hang a shingle and announce that you have started a business. Launching a company involves research, planning, financing, and fulfilling legal requirements. Starting a business involves planning, making key financial decisions, and completing a series of legal activities.

The way to put the best foot forward is by writing a business plan to that outlines the way that a company will reach its potential. Then, it comes time to set all the plans into motion.

As the end of 2017 approaches, aspiring entrepreneurs will reassess their situations and consider taking the plunge into business ownership in 2018. It doesn't happen overnight. Rather, it is a process.

1. Conduct market research

Before making any investments, conduct market research to determine if there really is an opportunity to turn the idea into a successful business. Gather information from potential customers and existing business owners in the surrounding area and then utilize the intelligence to develop a competitive advantage in the marketplace.

2. Write a business plan

You can’t get somewhere without knowing what route you will take. That’s where a business plan comes into play. The business plan will outline what the business is, where it is located, who is running it, when it operates and how it will achieve a profit. A well written business plan is a vital step in the process of securing a small business loan.

The most important element of the business plan will be the one-page Executive Summary at the beginning of the document. The summary should detail the name of the business, what product or service it will provide, the competitive landscape in the local market, the differentiator that will set the business apart from its competitors, the management team and each member’s experience in the industry, marketing plan, and financial projections.

3. Secure funding

Once you figure out what is needed to run the business, draw up a budget so that you can figure out how much money you’ll need to start it. Some people will tap into their life savings to launch a new business. Others will call upon family and friends. Obviously, if you don’t have enough money or willing backers to self-finance the venture, a traditional bank loan or SBA loan may be the way to get the business off the ground. Currently, big banks are approving 25 percent of the small business loan applications that are submitted, while smaller banks are granting slightly less than half of the requests they receive.

Before applying for a loan, check your credit rating. If it’s in the 700 to 800 range, lenders will be more likely to fund your venture than if you have a score of 650 or less. Be prepared to provide tax returns from the previous two or three years. Having a business plan is also an important document. All of this information will help build the case to a potential funder that your venture is a sound one and that you are likely to be able to pay the money back in a timely manner.

4. Pick a location

Real estate agents always stress location, location, location. Picking the right location for a business is one of the most important decisions an entrepreneur will make. The choice will have a direct impact on your revenues, taxes, legal requirements and cost structures. A busy street is a great location for a restaurant – unless there is no place to park. Having great food and good pricing may not help if customers cannot find a place to park without getting a ticket. If you choose to open a nail salon in a town, be sure that there aren’t already 10 others in a one-mile radius. The local market may be saturated. Keep these things in mind when selecting a location. Price should not always be the deciding factor.

5. Choose a business structure

Creating a formal, legal structure for your business provides legitimacy and has an impact on the amount you pay in taxes and the protection of your personal assets. Your attorney can help with the process. There also are a number of firms, such as Incorporate.com, which can assist in the formation of an LLC, C-Corp, S-Corp, or other type of business structure.

6. Get federal and state tax IDs

Every company should establish a federal employer identification number (EIN). Without it, a business will be unable to open bank accounts or credit card accounts. It’s also necessary for paying taxes, which of course, is part of business ownership.

7. Apply for required licenses and permits

Be sure that your company has all the necessary licenses and permits to operate in the location you have chosen. For instance, a restaurant could be required to have a vendor’s license from the town while the local health department may require passing a food hander's safety course.

Once these seven steps are taken, a business is ready to cut the ribbon and ringing up sales. Be sure that you have established a business bank account for deposits and operational expenses and a payroll account to pay workers. Your local bank will gladly work with you to set up merchant services (credit card processing).

Join the local chamber of commerce, which can be instrumental in supporting the start of a new member organization. An active chamber will be able to set up a ribbon-cutting event with local officials and offer benefits, including networking events and opportunities to email the membership list.

Getting people in the door on the first day is important. However, the key to developing a success business is to keep them coming back. Always deliver on the promise and make sure the service is top notch. Encourage your satisfied customers to write reviews on Yelp, Facebook, and other social media outlets. This helps build buzz and creates positive word-of-mouth.

Just as importantly, contact unsatisfied customers to find out how you can improve and win back their trust. If someone has posted their grievance on social media, reach out to them politely. Even if that one person cannot be satisfied, if you respond professionally in a public forum, you will win the respect of others who view the post.

Be sure to put enough marketing firepower behind the launch. Posters, mailers, advertising via digital and traditional media, and social media outreach are as important now as they have ever been. Keep the foot on the throttle and work hard to build your business.

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If you have money you want to put in a financial institution for a while then you must choose the right bank that will satisfy your own best interest and don't just pick the one knocking in front of your door.

The best short term savings account for you is the one that will satisfy your needs on the following areas:

How often will you access your account? And how would you want to access it?

Does the institution offers the highest possible rate for your money? If not, look for other financial institutions that can give a better deal.

How would you want their service? Do you like a personalized service or you are more of a Do-It-Yourself client?

If certain circumstances arise and you want to change your plans, how bad their penalties are if you’re planning to get you money back as sooner as possible?

Let's have an overview of some short term savings you might want to consider.


Back in the days, savings account (also called passbook account) was the most popular choice for short term savings. Although savings account offers low minimum deposit and insured by FDIC, the return rate here is very low.


Unlike savings account, checking accounts are designed for withdrawals and deposits but typically do not earn interest. The convenience on having a checking account is that you can access your money with the use of an ATM or check anytime and anywhere as well as transferring to or from other accounts. It is also 100% covered by the Federal Deposit Insurance Corporation (FDIC) which means, depositors can still get their hands on their money when they need it, especially in times of financial turbulence. Just don't expect a high return value on your deposits, if there's any, it surely is very minimal and many checking accounts demands for fees and minimum balances under the account.


Today, there are many financial institutions which offer significantly high-yield savings and checking accounts. In here, you can withdraw and deposit any time without waiting for a time period to withdraw and it offers better rates than the traditional savings and checking accounts with the same FDIC insurance.

The caveats in this type of savings are that bare bone banks have no ATM/debit access or checkwriting permissions which can be a problem if you need to generate cash immediately. In addition, you have to consider the introductory rates offered because these alluring rates are usually temporary.


This type demands a minimum balance deposit and with a limited number of transactions per month only. There's an easy access to your money through ATM's, checks and cash transfers here too and just like any other type of bank accounts, money market deposit accounts are also insured by FDIC. However, due to the conveniences it offers, the return rates are low (compared to CD) and penalties are present if you don't follow the minimum balance required or exceeded the limited number of transactions.


Money market funds are offered by brokerage firms and mutual funds institutions. These funds comprised of high liquidity and safe securities. It is also easy to access your money in this type of investment with a higher return rate compared to money market deposit accounts. However, money market funds are not covered by FDIC and the net asset value of the share price may go higher than $1.


Debt instruments like CDs have specified maturity of 3 months to 5 years. Aside from banks, CDs can also be issued by brokerage firms. Certificate of deposits (CDs) is FDIC insured with high return rates than money markets depending on the maturity period set. The maturity date is fixed which means that you cannot get your hands on your money not until the maturity expires. You will have to pay a penalty if you want to get you money sooner than the maturity date.


These are offered by US governments and considered as the safest investment today, however, you can't get high returns here compared to money markets and CDs. Moreover, your original investment cannot be redeemed if you decided on not continuing the deal before the maturity ends. Treasury bills have maturity expiration of less than a year while treasury notes are fixed between 2 and 10 years. As this is offered by US governments, these types of investment are exempted from state and local taxes. You can buy one of these securities directly at the TreasuryDirect free of commission.


These savings bonds are offered by the U.S. Department of the Treasury and are endorsed by the US government which yields inflation-adjusted semiannual returns. This can be considered as one of the safest bonds as it is backed up by the US government and protects you from inflation. One advantage of these bonds is that they are available in affordable denominations (from $50 to $10,000) and are exempt from local and state taxes. The only drawback here is that I Bonds are subject to a 3-month interest penalty if you decided to claim it within less than 5 years of issue date.


Municipal bonds are also called “munis”. It is as safe as US Securities and exempted from federal, local and state taxes especially if you reside in the town that issued the bond. These debt securities are offered for the purpose of financing capital projects such as building schools, highways and other public infrastructure projects. Even though “munis” have lower interest rates, high-income investors seek this kind of investment because of its tax-friendly returns. And like some other type of investments listed above, if you decided to redeem your money before the maturity date, redeeming your original invested amount wouldn’t be possible.


These are debt security issued by firms and corporation to finance various future operations. Compared to government securities, CD’s and money markets, corporate bonds often give higher returns however, the corporate bonds could suspend interest payments. If you plan on redeeming your bond before the maturity date, then you might not collect all the invested money you put. Moreover, commission fees are used to buy these bonds.


Bond funds are an accumulated fund from different investors and used to purchase various kinds of bonds. It is an excellent way to purchase bonds in affordable denominations and get the diversification while lessening the risk of choosing a bond from a bum company.



Office Address 1:

Level 37, Ocean Financial Centre, 10 Collyer Quay, Raffles Place, Singapore 049315

Telephone: +65 31 590 969

Office Address 2:

Level 21, Shin-Marunouchi Center Building, 1-6-2 Marunouchi,

Chiyoda-ku, Tokyo, Japan 100-0005

Telephone: +81 3 4510 6150


If you are interested in applying for a position in our group of professionals, please fax your application letter and resume, or send an application e-mail.

In your application letter, kindly identify your special skills and the field of the company where you feel you would be of the greatest value. Please include your salary needs and professional references. All resumes submitted will be held confidentially.

Southbourne Group provides equitable opportunities to all its employees and does not discriminate against any individual employee on the basis of race, creed, color, belief or religion, ancestry, sex, ethnic origin, age or physical disability.

Candidates must provide documented track record in business development with plan sponsors. The personnel will work with existing consultant-relations and client-relationship management groups in providing the progress goals of the firm’s institutional business.

Website: http://southbournegroup.com/



Because your Trust is so important

Your trust serves as the cornerstone of our relationship. This is why Southbourne Group conscientiously strives to protect your privacy. The information that you furnish us is held in the strictest of confidence. Southbourne Group does not intend to sell the personal data of our customers to third-party entities. Southbourne Group are happy to keep that obligation to you, because your trust in us vital to our business relationship. The following privacy policy illustrates how we make use of and safeguard our customers’ private information. Kindly read it carefully.

Notice of your Financial Privacy Rights

We, our, and us, as alluded to in this notice, refers to Southbourne Group. This is our privacy notice for our customers. When we mention the words “you” and “your”, we refer to several types of clients based on their involvement with us.

Our consumer clients are those who have an ongoing relationship by acquiring or holding financial products or services such as an:

Self-directed Individual Retirement Account

Financial, investment, or economic advisory services

Mutual fund shares

All IRA accounts for which we serve as custodian

All individuals who use our trust department

Former customers

Southbourne Group will inform you accordingly as to the sources of the information we gather about you. Moreover, we will let you know what measures we take to protect that information. Let us define some terms beforehand:

Nonpublic Personal Information means information about you that we acquire in connection with furnishing you a financial service or product. To help the government control the financing of terrorism and money laundering schemes, Federal law requires all financial institutions to acquire, validate, and record data that identifies every person who opens an account. Hence, when you open an account, we will require you to furnish your name, address, date of birth, and other data which will allow us to identify you. Southbourne Group will also request you to show us your driver’s license or other identifying papers.

Nonpublic personal information does not include information which is available from public archives, such as telephone directories or government documents. Hereafter, we will use the term “information” to mean nonpublic personal information as already defined in this section.

An affiliate is a firm we own or manage, a firm which owns or controls us, or a firm which is owned or controlled by the same company that owns or controls us. Ownership does not necessarily mean absolute ownership, but owning enough of the company to have management control.

A nonaffiliated third party is a person we do not employ or a firm which is not affiliated to us. We refer to this also as a nonaffiliated third party, or simply as an “other party”.

The Information we Collect

We gather information about you from these sources:

Information you furnish us on applications or other forms

Information about your dealings with us

Information about your dealings with our affiliates

Information we disclose about you

Southbourne Group does NOT divulge any data about you to anyone, except as allowed by law. This might include disclosures necessary to process your account, undertake joint-marketing or prevent illicit transactions.

Destruction of Sensitive Data. All records and information are carefully shredded before disposal. Destruction of documents is undertaken by authorized employees and/or bonded firms when the shredding of huge quantities of records is necessary.

The Confidentiality, Security, and Integrity of your Information

Southbourne Group confine access to data about you to staff members who need to know that information to furnish products or services to you. We keep physical, electronic, and procedural protection to secure this information.

Information about Former Clients

Southbourne Group has the same policy about divulging data about former customers as we do about present ones. Southbourne Group does not gather account or personal information from visitors who browse the public sections of our website. Southbourne Group does use “HTTP cookies” – tiny pieces of information that the company requests your browser to store. However, the company uses these cookies merely for website statistical information only. The company does NOT use them to acquire your e-mail address, or to view information in cookies created by other websites. Southbourne Group will not share the data in our cookies or give them to others.

What You Can Do

To protect your nonpublic, personal data, the company suggests that you do not divulge your account data or username and password to anyone. If you become suspicious of any activity like fraud with regard to your account, kindly contact us as soon as possible.



Welcome to client-focused Private Wealth Management.

At Southbourne Group, we assist families and individuals safeguard their richly-deserved assets while striving to attain their financial objectives that keep them challenged.

As a Southbourne Group customer, you will connect with a Relationship Manager who will personally come to know you and your objectives. Your Relationship Manager heads a group of experts that supervise each item of your wealth management approach – from implementing your tailor-fitted portfolio and furnishing you with meticulous reporting, to satisfying your queries and addressing your daily requirements.

At the core of our portfolio development strategy is the Enhanced Balanced™ Portfolio. To know more about this time-proven investment structure, browse the portfolio’s incorporated funds shown as follows:

Enhanced Balance Allocation

An extensive allotment approach from Southbourne Group is founded on our Enhanced Balanced Allocation – an asset approach strategy created utilizing remarkable return/risk and correlation data, merged with our proprietary capital market projections. This proprietary allocation approach is intended to increase potential revenue while reducing risk, and offers the structure for our customers’ portfolios.

As a customer, your portfolio will include:

A participative approach to setting up an asset allotment policy and rebalancing recommendations using the firm’s proprietary capital market projections.

Openness to a tailor-fit asset combination that will address individual investment goals and degree of risk tolerance.

Accessibility to several managers to obtain exposure to an assortment of investment approaches and principles.

Professional investment management groups that offer input on underlying asset types and suggested goal weightings.

An attractive fee schedule founded on degree of assets – not the quantity of asset types.

Private Wealth Management

At Southbourne Group, we assist families and individuals safeguard their richly-deserved assets while striving to attain their financial objectives that are important to them.

As a Southbourne Group customer, you will connect with a Relationship Manager who will personally come to know you and your objectives. Your Relationship Manager heads a group of experts that supervise each item of your wealth management approach – from implementing your tailor-fitted portfolio and furnishing you with meticulous reporting, to satisfying your queries and addressing your daily requirements.

At the core of our portfolio development strategy is the Enhanced Balanced Portfolio. To know more about this time-proven investment structure, browse the portfolio’s incorporated funds shown as follows:

Investors Relations

Corporate Profiles

Southbourne Group offers investment management assistance to institutional investors, private capital customers and investment intermediaries. Southbourne Group administers an assortment of investment methods, Global and Emerging Markets equities as well as income-based portfolios. Use to these methods is accessible through segregated accounts, co-mingled funds and mutual funds.