Endangered Cosmetics is a new and up-and-coming UK indie brand that launched earlier this year with their Red Panda palette, which is as adorable as it sounds. I didn't find that the colour story spoke to me but I was very interested in seeing where the brand would go from there. When I saw sneak-peeks of the Sea Turtle palette I was sucked in and once it was revealed, I knew I needed to this!
Endangered Cosmetics aims to help the endangered species both by raising awareness about them, as well as donating a portion of their profits to animal conversation charities. As this 9-pan palette is inspired by two endangered turtle species, the Green Sea and Hawksbill turtles, 10% of the profits from this palette will be donated to the The Sea Turtle Conservancy. I absolutely love the ethos behind this brand and their values! The brand is also both vegan and cruelty free so that's a definitive plus!
So this colour story really drew me in. I love how both aspects of the turtles themselves along with their habitat is included in this colour story. You definitely get the inspiration behind the shades and it suits the theme perfectly. I felt that with Endangered Cosmetics last palette, the Red Panda palette, was missing some of shades representing their habitat so I'm really glad that was included this time! There is a gorgeous array of blues, teals as well as neutrals so overall I find it versatile and inspiring, even though it only includes 9 shades.
For my personal preferences, I would have tweaked this colour story ever so slightly. I personally don't reach for deeper shimmers so I'm not sure how much use I'll get out of the dark brown and dark green shimmers respectively. I also feel like this colour story could have benefitted from an inner corner highlight shade, as I found whenever I played with this palette that I was missing a bright shimmer to highlight the inner corner to complete the look.
Despite the fact that I can appreciate why a sandy-peachy neutral shade would be included in this colour story, as it fits the theme perfectly, not everyone gets use out of shades like this, especially if you have a deeper skin tone. Even though it works on my skin tone I could see that might be an unnecessary shade for some people.
Shades used: Teal matte, teal shimmer, deep green shimmer
Shades used: Dark blue matte, light blue shimmer
Shades used: Gold shimmer, teal matte, blue matte, green shimmer
Shades used: Peach matte, brown matte, brown shimmer, gold shimmer, blue shimmer
These mattes blend like a dream, they are so lovely to work with! They do apply at touch lighter on the skin than they look in the pan but this formula is honestly a joy to work with. I would compare this matte formula to that of Lois Cosmetics and Urban Decay, it is very hard pressed and there is no kick-up in the pan when dipping your brush in. I also didn't notice any fallout on the face.
There was some very minimal staining from the blue and teal matte shadows, in fact I'm not sure if staining even is the right word as it basically disappeared once I cleansed the skin an additional time and I also noticed the staining lessened by a lot when I used an eyeshadow primer underneath those shades.
The shimmers feel like a couple of different formulations, most of them feel like satin shimmers, with the exception being the gold shade. This shade feels more textured in comparison to the rest of the shimmers in this palette. There is a bit of fallout even with a glitter glue, although I personally don't mind this, as it's similar to the kinds of shimmers I normally use.
As for the other shimmers, the formulation is more satin-like so they apply very smoothly on the skin. If you like a softer shimmer this formula is one to try! Although as I mentioned before I'm not really a deeper shimmer kind of person, these darker shimmers in particular are absolutely impeccable. The feel really buttery on the skin and apply with a lovely, even pigmentation. I'm almost sad I don't reach for shades like this because the quality is amazing. There are two duochromes, the light blue shimmer, which has a slight gold sheen, as well as the deep green shimmer, which has some golden-green sheen. I wouldn't necessarily describe these shadows as having a shift, it's s very subtle duochrome so if you like something slightly more subdued, I think you'll enjoy these shadows!
I'm so pleased with this palette, I especially adore this matte formula, in fact I like the matte formula so much I am genuinely considering purchasing the Red Panda palette as well!
I love that the colour story brought me a bit out of my comfort zone. It was very easy to work with and I liked the looks I was able to create with this colour story. Again, I think this could have benefitted from an inner corner highlight but other than that I think it's a really solid colour story and I think a lot of people would enjoy this palette.
I really feel connected to this brand as I love the values behind it. I'm so excited for the owner as currently she is running a one-woman show, so I really hope the brand continues to grow and succeed! I'm very excited to see what she releases next.
Would you try this palette? Let me know!
Thanks for reading!