You must have heard of Forex trading or Commodities trading. These are activities that involve buying and selling at the Foreign Currency and the Commodity Exchanges respectively. Sport trading is the buying and selling of Bets at the betting exchange in order to make a profit. Simply put this is the act of Backing and Laying the same event at different times during the event in such a way that a profit or no lose situation is created. Take for instance a match involving Juventus and AC Milan as can be seen in the picture below

I could Back and Lay Juventus in this match at different times and do it in such a way that I will win or break even whether Juventus wins or not. See the picture below. See the right hand side of the picture. If I can Back Juventus at 1.68 for $20 and later Lay them for $26..50 at the odd of 1.25, I would have a situation where I will make a profit $6.97 no matter the outcome of the match as you can see on the left hand side of the picture below.

In other words when trading we are trying to create a situation where we profit or break even before the end of the event. The final result does not actually affect us where correctly executed. That is what is called Sport trading. This is the ideal situation. Sometimes we could make a slight loss as is normal with trading which sometimes could result in a profit or Loss. It could be done in most games or events. What it entails is that Betting must be available or allowed to take place during the entire course of the event.

That is, if it is a football match, we must be able to place a bet (Back or Lay) throughout the entire 90 minutes of the match. This has been made possible by the Betting ex- changes. I think I have tried my best to provide the needed definitions and explanation to help you understand what we are going to say in this book. In case you want to learn more, please feel free to check out my Blog where I have a lot of information on trading and betting. You will find a wealth of information which I have provided free of charge for anyone interested in this form of making money online. See the link below:

This book is on how to trade the Favorite Horse at Betfair. I did not copy this from anyone, rather it is the result of thousands of hours spent observing how the Horse race market moves both pre-race and live race. I observed how the Favorite always react during the races and observed one thing to be common. The Favorite always try to win. Note my word, always try to win; this is even if they don’t always win. Based on this finding I was able to draw some conclusions which led to the

system or method contained in this book. The method works well. The secret is to not be greedy and try to extract only small profits from all the races. Soon the small profits will add up to give you a big amount. Do this daily and see your bank grow well. I hope you learn and use the method contained in this book to grow your bank and income. I think I already covered the basic information or knowledge you need to operate this system at Betfair.

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The large majority central heating systems in homes today are sealed systems. They are fed on main pressurized water and when that pressure drops they are filled up by either a filling loop or a key. You can do this when you see that the pressure has dropped on the pressure dial. 

Another question to ask though is what happens when the pressure rises, when all of that water in your system heats up. Its common knowledge that when water heats up it expands and therefore its volume increases, it increases by around 4% and if you think of the amount of water flowing around your central heating system that is quite a large increase. 

There is a control in place to accommodate this increase in volume, which is the expansion vessel. The expansion vessel is manufactured to handle a certain amount of pressure depending on the size of the central heating system, what if it rises further? 

That is when the pressure release valve comes action without needing to have a boiler repair . This mechanism can be set to to handle different pressure amounts, though it is common practice to set it to 3 bar. It works by being mounted either in or around the combination boiler and having a discharge pipe running from it to outside of the property. When the pressure tips over the 3 bar it has been set to withstand, it opens a valve and releases water down the discharge pipe safely to outside of the property. It is important to note that the discharge pipe needs to be positioned in a safe place where it will not discharge its contents onto anyone or anything.

You have to keep in mind if the water has increased in volume then it is going to be hot and therefore it could scold someone. It needs to be discharged in a place that is visible so you know when it is releasing and you may have problem that needs resolving. 

Ever wondered what the little bent copper piper protruding out of a wall on your property is, well it is the discharge pipe from the pressure release valve. It is better to have the discharge pipe placed as low as possible to prevent it causing scolding, if not it should be bent in towards the wall. 

Quick Tip

Pressure may increase for a number of reasons. 

<> Filling the system up with too much water

<> Faulty filling loop letting by and leaking into the system 

<> Pressure release valve could have a fault on it. 

<> The pressure gauge could be broken and give the incorrect reading

<> Faulty expansion vessel or not charged properly 

<> Temperature rising due to faulty Overheat thermostat 



The Commerce Department reported today the consumer spending metric for May 2010. It was up 0.2% in May from a flat reading in April. Incomes rose 0.4% in May, helped by a bit of improvement in employment. This follows a 0.5% increase in incomes in April

And, income growth spurred further savings activities by Americans. The national savings rate rose to 4.0% from 3.8% in April. Americans saved $454.3 billion in May

The US gross domestic product, a measure of broad economic activity, increased an annualized 2.7% in the first quarter, helped by consumer spending. Again, some reduced joblessness helped boost GDP in the first quarter

As a small business owner, what do these metrics tell us for planning purposes? Not as much as they used to tell us.

First, while economic metrics are showing improvement, the rate of increase is modest at best. The overhang of high unemployment rates and prospects for unemployment rates remaining over 9% for the foreseeable future (and higher in certain localities) makes the consumer cautious and causes continued focus on savings.

Americans remain fearful about future job losses and the possibility of a double-dip recession. As long as Americans remain cautious, generally they will hold their pocketbooks tight and refrain from spending on non-essentials.

The rising consumer spending metric does suggest that the consumer is becoming a bit less cautious, but when it is coupled with the savings rate increase, it is clear that the spending is perhaps seasonal in nature and represents a bit of pent-up frustration spending. Americans still like to spend money.

For example, the prospect of the summer season sends some to the malls for that new bathing suit or the latest gadget (like the iPad and the new iPhone this month).

Those in the hard goods area probably will not experience from the spending increase, whereas soft goods and retail might. Some good movie releases, the holiday weekend in May, and new electronics also stimulate a bit of spending.

For years, GDP would reflect the ramp-up of production in the months coming out of recession as inventories were built to a sufficient level of meet prospective demand. Likewise, it was difficult to cut off production so recessions were preceded by a winding down of manufacturing activity. Technology has made it possible to bring just-in-time inventory levels to the smallest of retailers and boutiques. Companies that can produce on-demand or in small production runs have little need to build inventory in anticipation of demand.

The "boutique" manufacturers and shops that produce product have operated with lean staffing for years - adding production hours as needed while struggling to retain talent during lull periods. This is a very efficient method of responding to demand if talent can be retained and, in a market with high unemployment levels, there is a bit less concern by some manufacturers for . Small businesses pay a bit less attention to these big government metrics and react to their own market demand. Likewise, the GDP metric is more volatile and unpredictable than even 10 years ago.

Finally, the metrics tell small business owners that a lot of talent remains available at reasonable costs. As long as unemployment remains relatively high, there is little inflationary pressure on wages. For this business plan writer can be very helpful because they have been so long in the game and know what metrics to track and what not.

The business owner must react to the market for staff locally, however. Small business owners need to keep an eye on staffing at competitors and wages and benefits competitors are paying. If a business requires specialized training and the pool of trained prospective staff is small, wage pressures will behave appropriately, and perhaps without regard to the overall job market conditions in your locality.

Specialized information technology positions remain in great demand, for example, as increasingly small firms are needing technology services. Public-facing websites, web-based ordering and payments, and activities that might involve "private" information on customers are particular areas where specialized information security talent is needed and in high demand.

The economic metrics published on a monthly basis by the Commerce Department are interesting for the greater public and for overall consumer sentiment, but for the small business owner, it is critical to react to the facts at hand - real sales, holding minimal inventory levels and cutting costs.



​Thousands of Americans start their own businesses each year. But even with will power, and a great head for business, quite a few fail. Why is that? It's because a lot of people don't follow the plan. What plan, you may be wondering. Their business plan, of course.

Experts agree that one of the very first steps you should take when starting a business is to write out a business plan. But does that mean that it has to be a fifteen page long document? Actually, it doesn't have to be. There are a few necessary items though, that must be in your written plan.

These are the essentials, let's look at them one at a time.

#1. The Name Of Your Business.

It sounds a bit unnecessary to mention, but remember that since this is a plan for your business, it is a smart idea to include the name of your venture. When naming your business, try to reflect on what you do, want to achieve, or simply something smart and catchy. If you are a freelancer it might be a good idea to include your first, or last name, in your business' name.

#2. What You Do, and What You Need To Get It Done.

Let's say you sell shoes, that's great. But what kind of shoes? Sneakers? High heels? Ballet shoes? 

You will need something a bit more specific, to write into your business plan. Now let's say that you sell ballet shoes, that you will custom design. Then you must think about what you will need to keep doing so. Will you need fabric paint, ribbons, an embroidery machine? Will you send the shoes somewhere else to be made? These are things to consider.

#3. A Little Market Research

Another important part in your business plan, that some people don't bother with, is market research. It is just what it sounds, researching your market. Keeping with the designer shoe story, let's say that you plan to sell the shoes from your home. What if your next door neighbor was doing the same thing? What if your town is a small mountain town, where everyone only wears hiking boots? 

How much do your custom designer shoes cost to make? Taking the time to do a little research, and writing it into your business plan, will save you a lot of time and grief in the future. In this type of question business plan writing services would be solution that many entrepreneurs on the early stages go on.

#4. How You Plan To Support Your Business (aka where is the money coming from until you get established)

How much money will you need to get your business started? Do you know the dollar amounts, of what all of your business supplies will cost? What does a business license in your state cost? Where will you get the money for these? Whether you plan to take out a loan, or you have the recommended six months savings, write this figure into your business plan.

#5. How You Plan To Market Your Business (websites, articles, news paper ads etc..)

A lot of business owners forget about this step, but it is very important. Decide how you will market your business. Will you put an ad in your towns' newspaper? Are you aware that you will have to keep it in, around six to eight weeks for it to work? Will you use radio or TV ads? 

Consider that most successful businesses, have a strong online presence,. So having a website makes great business sense. Also include the stores, boutiques, or other online sites that will sell your merchandise as well, such as E bay, and the like.

#6. What You Eventually Plan To Earn, and How To Get There.

This is one of the more enjoyable parts, of writing your business plan. Decide how much you want to earn from your business, within a set amount of time. Let's say, with your shoe business, you would like to earn $5000.00 a month, by years end. That is a great goal. 

Now decide how you are going to achieve it. If for example, each pair of your shoes retails for $50.00, you will need to be consistently selling one hundred pairs of shoes, to make that goal each month. How are you going to do that? You will need to know.

There you have it, a simple business plan, that anyone can write. It will help you discover things, you may not have noticed otherwise. Start writing, and good luck on your new business venture.



Each month, 1 billion unique users visit YouTube and more than 6 billion hours of videos are viewed by them. After Google (which owns it), it is the second-largest search engine in the world and serves as a valuable domain where knowledge and skills are showcased to thousands of users. Given the large share of YouTube in social media engagement, it should also be a vital resource in the social media marketing plan for any business.

Here are some wondrous statistics and facts pertaining to different industries that establish the importance of YouTube in the marketing industry:

51% of home buyers use YouTube to watch real estate videos

When it comes to real estate, the internet has taken the industry by storm with more and more people relying on online resources to search for a perfect home for themselves. 90% people resort to the internet to look for useful real estate information whereas 27% use newspaper ads and 45% choose open houses.

52% consumers feel more confident about a product after watching a YouTube video

Many brands make use of YouTube videos for the promotion of their products and also to demonstrate how they can be used in the most effective manner. When the audiences watch such a video, they become sure of the utility of the product and thus, cannot resist buying it. 6 out of 10 people would prefer online video platforms as compared to live TV because of the wider choice available.

48% marketers plan to add YouTube to their content strategy

In 2016, Google revealed some surprising statistics pertaining to YouTube and online video watching. Through mobile platforms alone, YouTube reaches more 18+-years-old than any cable TV network during prime hours. Even when the TV is turned on, two-thirds of people watch YouTube on a second screen and this number keeps on doubling with each year as 43% of people want to see more content from the marketers on this platform.

Larger businesses commonly use YouTube

Businesses who have 100+ employees tend to rely more on YouTube with 71% of them using it as a major tool in online content marketing. On the other hand, only 38% of the self-employed would use this platform as a way to promote their business. Video marketing has become a must-have in businesses than a nice-to-have because of its effectiveness.

Top 5 most influential celebrities are YouTube stars

While many parents may be unaware of the fact that the top YouTube channels garner millions of views, it is essential for them to know that most of these views are from children and teenagers. To address the needs of children, YouTube has even launched an app named YouTube Kids. Channels like Balloon Songs play an integral role in making children learn colors and teaching them nursery rhymes like ‘Johnny Johnny Yes Papa’ and ‘Jumping on the Bed’. Marketers make use of children’s inclination towards YouTube to establish a brand’s identity.

YouTube revealed the 2015 statistics of branded content in which there were 40 billion all-time views for it. More than half of YouTube views come from mobile devices with each viewing session lasting about 40 minutes. With time, this power of video marketing and YouTube itself is going to increase so marketers should make it an essential tool to serve their purposes.