The weather has been super bipolar here in the NorthEast and with that being sad, I got sick. I have a sore throat and I've been super tired however, I love putting out new content for you beautiful readers so here I am! I thought i'd dedicate one whole blog post to my new favorite trend, athleisure!

Lately all I've be wearing has been workout clothes and honestly, I'm not complaining! I mean who could go wrong with a stretchy and comfortable pair of basic black leggings and a workout sweatshirt. In this outfit of the day I'm wearing a pair of my favorite black workout leggings! What I love about them is they are NOT see through! See-through leggings are not a look, especially if you're wearing them as pants! Girl, do keep that in mind when you've decided to wear leggings, make sure they cover! Also, I paired this look with a light workout hoodie and tank for extra comfort! I'm wearing my favorite sneakers from Adidas & I'm all about the look of training shoes!

Hopefully I'll start feeling better soon, but until then, I love you! I hope you have a wonderful day or rest of your day!

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Hello beauties!!
Today's blog post is all about my favorite looks from the NYFW Zimmermann Spring 2018 show!

Nicky Zimmermann, the creative designer and owner of Zimmermann created her most memorable collection yet. She took inspiration from her parents honeymoon spot in the Gold Coast in Australia as well as her own 'personal style'. She looked at photography from the beachside of '60s, '70s.

Personally the inspiration she took was clear throughout her whole collection. Think flower princess chicks and bohemian surfer babes going through town running errands embracing #girlpower !

Above are my personal picks from Zimmermann's collection. I've been obsessed with ruffle details this summer and I'm not surprised that they're still in! One major detail I've noticed is the looping embroidery details at the ends of each piece. Personally, i LOVE them! They make the look so much more high quality and elegant!

Overall, Zimmermann's collection was a success. Her collection is the perfect way to represent the classic working woman.

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As the weather changes into bitter cold our beauty routine has no choice in changing with it. Prepping your skin for the fall/ autumn weather is essential if you don't want your skin to be dry and lose elasticity. Here are a few tips to prep your skin for effective results.

1. Cleanse/Exfoliate your face neck and body. Rule number one, never forget your neck. As you get older, wrinkles develop on your neck. Your neck dramatically showcases your age so keep them guessing by keeping your face, neck and body exfoliated.

2. Moisturize your skin! Make sure you choose a super nourishing and calming moisturizer to keep your skin soft and glowing. Now that the beauty world has created many new options, you can choose between creams and/or oils to moisturize.

3. Masks are a super fun way to hydrate your beloved skin. Treat yourself one to twice a week to your favorite moister infused mask. Can you think of a more tranquilizing moment than this, a moment just to yourself with a mask on your face, soft music and a glass of bubbly. How about some chocolate in your hands?

4. Finally let's talk about protection! You should never neglect wearing SPF even in the winter. Choose a lower more moisturizing SPF. Don't forget to bring it all the way down your neck. Oh! And don't forget your lips! Using chapstick avoids cold weather on your lips and prevents dehydration. Lip balms are my secret lover!

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Hello readers! I'm back with another NYFW blog post!! Today's post is all about my personal favorite street style picks!!!

Who's ready?
Let's go!

Oh this look makes me so happy & gives me such fall vibes! This orange knit and leather skirt gives this silhouette such a classic look & I'm all about it!

Something about this look gives me competitive cheerleading vibes and it makes me so happy because I was never a cheerleader. Style director of Nylon Magazine, Dani Stahl wore a pleated skirt and a lurex sweater while attending the Linder show! Isn't she glowing!

A New York Fashion Week Attendee wearing tonal burgundy is making me forget why i ever stopped wearing tonal! Her matching sunnies pull together the whole outfit! Can we just take a moment to appreciate the beauty!

Blogger Margaret Zhang clashes patterns but it totally works!! She balances out the checkered trousers with a floral blouse & boots! I'm in love!!

Here's a classic look but such a goodie! Fashion Editor at Refinery 29, Alyssa Coscarelli keeping it classic for the first day of Fashion Week!

Obsessed with so many street wear looks I'll probably have to do another post but these definitely caught my eye! Let me know what your favorite look from the ones above were in the comments!

Xx- S

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so excited to announce that i'm doing my first ever giveaway!!!
i've been keeping this a secret for a while now and i think it's finally time to share how much i love you all. i uploaded a YouTube video all about my hair including the giveaway! you can watch it here: https://youtu.be/kZlxhjkcOVY

basically i wanted to give back from all the love i've received. with that being said, the rules to the giveaway are as follows:

RULES TO THE GIVEAWAY:
1. make sure you're subscribed to my youtube channel
click this click to subscribe: https://www.youtube.com/channel/UCr-UFyYxhof8a2LlGhH2w9g?view_as=subscriber
2. subscribe to my sisters youtube channel here: https://www.youtube.com/channel/UCHeSfeTjaIzt_mGKA94qPYQ
3. follow me on instagram: remember to be an active follower, we are choosing the sweetest https://www.instagram.com/princessselda/
4. follow my sister on instagram: https://www.instagram.com/ayselina.o/?hl=en
5. subscribe to my blog: http://nouw.com/northeast gains
6. for EXTRA chances to win, be sure to like this video & comment below a video idea you want to see from me!

The giveaway will be open for 1 month! & the giveaway is INTERNATIONAL!

Thank you for all the kindness, I hope I can repay everyone every soon!
Luv, S

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Female friendship has literally been the most foundational aspect of my entire existence. i wholeheartedly believe woman and girls are the most powerful force on this planet. We are smart, resilient, compassionate, epithetic and fierce. I think we as woman have a unique strength and ability to support and uphold one another. In times like this I'm continually thankful for that strength. No matter what you believe in: God, Karma, the Law of Attraction, Spirituality, just remember to believe in woman and sisterhood. Girls to the front.



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City lovers, city visitors, attention to all. As the most influential weeks surround us, keep in mind breaking the stereotype is the new shizzz! With that being said, NYC is known for all things street wear with its sold out graphic tees, rock star jeans and puffy over-sized bombers. taking a look at the downtown style, I've been pleasantly surprised..

This fall I've seen a style U-turn heading out west. Contemporary urban gals are now replacing their leather jackets with suede outerwear, prairie dresses and detailed EVERYTHING! Forget the bad ass look, we're here to make moves! I'm getting the "i may look sweet, but i'm in it to win it" vibe, and i'm so obsessed! Definetly can't wait to see more new and rad looks coming from the next few weeks!

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Nothing in the world will compare to the feeling of adventure, the desirable adrenaline that runs through your veins. I feel most alive when I'm traveling. Maybe it's the "going with the flow" mindset, but personally, routine gets boring and typical to me. I crave adventure. Adventure feeds my soul. So this blog post is dedicated to my Greece adventures. I had an absolutely incredible and memorable first trip to Greece this past summer and I absolutely can't wait to go back. Until then, I'll be looking back and dreaming of summer. By the way, who else is extremely excited for fall & winter! I can't wait to put out my cold weather fashion content for you guys! Get excited!!!
Much love, S

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I couldn't have asked for a better birthday. Ringing in the new year of being alive with the best people in my life makes me the happiest person ever. Thank you to everyone how wished me a happy birthday. I love you.

with that being said, here's my outfit!
i loveee pairing regular blue jeans with sweaters and that's exactly what i did to keep the vibe as casual!

my jeans are from Old Navy (best jeans ever!!!)

mock neck sweater is from Primark (best store ever)

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princessselda
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