Getting value for your money is important and one place to look at is your makeup. Do the products you buy do the job you need them to do. The colour of your makeup is one of the most important factors in giving you a result that works. Some colours are so wishy washy you don't even know you have them on. Pigment is the answer.

- by Nicci Welsh

What you should be looking for when considering colour.

You may have heard the word pigment but what is it and how does it effect your makeup. Pigment is the coloured part of the makeup so if you are looking for a colour with some intensity it has to have a high level of pigment.

I have to admit I have a lot of colours, well not just colours a lot of makeup in my kit. The picture above is just a small part of my kit. Makeup is not just my job, along with hair it is my passion. I love to test textures and colours, products have to live up to a lot before I put them in my professional kit.

Most professional brands have the right amount of pigment in their products. The colour pay off is good but you may find that some brands you are buying the colour looks nothing like you though when you put it on.

Here is what to look for if you want to find the right intensity of colour for you.

Colour pay off

You can test this by swatching the colour on your inner arm 1st. This is a good place to get an idea of how intense the colour and the texture is before you apply it to your face.

Some products such as lipsticks and eye shadows can be look more intense in the packaging than when they are applied. Try it 1st as you could be very pleasantly surprised.

Don't be scared to try strong colours, test them 1st and you could find a colour you love.

Reality swatching.

This is what it looks like in real life working as a makeup artist.

Brands in this picture.

Kat Von D eye shadow palette

Urban Decay eye shadow palette

Max Factor nail varnish

CND nail varnish

Bobbi Brown limited edition eye shadow palette


MAC cosmetics


NYX cosmetics


Makeup Forever

Sisley Paris


Nicci Welsh brushes

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