The Tourism Ministry is set to hold sales missions that focus on Indonesian dive sites in three cities in China, namely Beijing on July 25, Chongqing on July 26 and Guangzhou on July 28.
“The Chinese market is important for Indonesia. Apart from being the ministry’s main target market, China also contributes a significant amount of tourists to the country,” said the ministry's deputy minister for Overseas Promotion, I Gde Pitana.
“The Chinese tourists are currently interested in marine tourism. Our main target markets are Beijing, Guangzhou and Shanghai, while the secondary city that we are eyeing on is Chongqing,” he added.
Among the destinations that will be promoted at the sales mission events are Bali, Lombok, Komodo Island, Alor, Derawan, Wakatobi, Togean, Ambon, Banda and Raja Ampat.
Around seven sellers from Indonesia are scheduled to meet with Chinese buyers during the event.
Last year’s sales mission reportedly managed to bring together five sellers and 75 buyers in Dalian, six sellers and 73 buyers in Qingdao, and five industries and 80 buyers in Beijing.