Filed under: Fashion , New York Tips

A couple of weeks ago I went to The MET to see the Rei Kawakubo/Comme des Garçons: Art of the In-Between exhibition. It was cool, amazingly executed, very abstract and avant-garde, but to be honest, it's not very me. Therefore, I was pleasantly surprised when I discovered the Irving Penn exhibition. The Centennial is the most comprehensive retrospective to date of the photographer's work. The exhibition showed his cultural series, as well as famous studio photographies and a lot of VOGUE photography. The photos above are only a fraction of his brilliance, as I believe the exhibition should be experienced first hand...

First time visiting The MET? Here are my best tips.

The ticket fee is actually a donation and the amount on the sign is only what they suggest you should give. You don't have to pay $20 to enter. As I student who loves cultural impulses and museums, I usually only donate a couple of dollars.

If the weather allows it, go to the rooftop (Ask for directions). The rooftop is rarely crowded and has this nice, relaxing atmosphere with a great view of the park.

Last but not least, the museum is HUGE so don't spend hours looking at exhibitions that you're not interested in. Grab a map and pick a couple to see, study and admire.

Move your blog to Nouw - now you can import your old blog - click here!

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Filed under: Fashion

The other day my friend sent me this video - a behind-the-scenes look into one of the most powerful fashion houses in the world. Although I wish the video had been more in depth in terms of history, it gives a nice sneak-peak into Olivier Rousteing's creative thought process. Happy watching!

Xx Hanna

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Filed under: Fashion , Shopping

.. Groundbreaking. Every time I see a floral piece, these famous words from "The Devil Wears Prada" comes to mind. Although my style can be described as somewhat Scandinavian and minimalistic, I've gained an appreciation for showstopper pieces like patterns and florals. Earlier this spring I bought a pair of flared floral pants from Zara, and I've never gotten more compliments on a piece of clothing. It's become my go-to on the days when "I have nothing to wear". Thus, I've realized that I need more pieces like this. Sure, basics are great, but sometimes you need that extra spice and color to brighten up your day, your mood and of course, your style. A black t-shirt and a pair of jeans doesn't exactly do the same effort. Here are the pieces I'm craving right now. And yes, I'm a big Zara fan.

Anything you like? Xx Hanna

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Filed under: Fashion , Buys, Shopping

In 2014 I purchased the Gucci Disco Bag in black, and I've worn it every week since. It's the kind of bag that works with everything. Wednesday I got it in nude, and I love it. It's slightly bigger than the older model and fits all of my necessities. It's simply a classic. Want it? Be quick as the lady at the Gucci store told be that they are discontinuing the style.

Tip: Always protect your leather bag with shoe protector (meant for leather): it will make the bag more sturdy and more resistant against dirt, grease, and stains.

What's your go-to bag? Xx Hanna

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Filed under: Fashion

Last month, we presented the Spring Summer 18 Bridal collection at Marchesa, both couture, and Notte. For those of you who don't work in the industry; bridal is often showcased at a presentation rather than a runway show: this entails the models standing in a room, preferably with a gorgeous backdrop, while the fashion elite comes to view the collection. We had a fantastic, ethereal presentation, and I'm super proud to have been part of such a successful event. Like I always say; even though the result is glamorous, the work behind it is far from it. Anyways, the collection was true to the brand's signature, and there was a lot of lace, embroidery and impeccable detailing. My favorite? The bow dress.

Amazing, right? Xx Hanna

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Filed under: Fashion

Over the years, sustainable fashion has become a subject I've gained quite some passion for, and as a consequence, I've become more aware of my consumption patterns. I try to think quality over quantity and reduce my footprint through recycling and donations. What surprises me, however, is the general lack of knowledge regarding this issue. Are you aware of how much pollution your new dress produced before it ended up on your rack? No? These quick facts might help you see the industry in a new perspective.

Sidenote: This is not a post that's meant to scare you or tell you what's right or wrong. I simply wish to shed some light on how a small decrease in demand and consumption (in combination with innovation and technology) can have a massive, positive impact on our globe and societies.

Second to oil, fashion and textiles is the most polluting industry in the world

It can take more than 20,000 liters of water to produce one pair of jeans. Add the pollution from the shipping of raw materials, chemicals used in production, packaging and transportation and you are looking at quite an extensive footprint..

One pair of jeans won't destroy the world, but did you know that more than one-and-a-half-billion pairs of jeans and cotton trousers are sewn in Bangladesh every year? And that’s just in Bangladesh. And jeans

If the global population rises to 8.5 billion people by 2030 as the United Nations expects, overall apparel consumption will jump by 63 percent from 62 million tonnes to 102 million tonnes.

Up to 8,000 different chemicals are used to turn raw materials into clothes. Some of these chemicals survive the production process and may cause harm to the human wearing it.

Americans throw away an estimated 68 lbs of clothing per person a year. Most of which could've been recycled and re-purposed.

"Anti" clothing (anti-shrink, anti-wrinkle etc.) often contain chemicals that are hazardous to both ypu and the environment.

Viscose, a material that is widely used in fashion, is produced from wood pulp and has been a huge contributor to the destruction of huge parcels of rain forest.

We buy and re-buy. That’s what we do. I'm not telling you to stop shopping or blame your local clothing store. I'm simply encouraging you to rethink your consumption patterns and realize that we need change. Change won't happen overnight, but it will happen when consumers and corporations make a collective effort to do so.

Tips: Contributing to positive change is easily done by recycling or donating your old garments. I know that H&M often accepts used clothes for recycling, while Goodwill accepts donations.

Sources: Business of Fashion, Reformation, The Pulse of Fashion, BCG, VOGUE


Xx Hanna

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Filed under: Everyday Life

A week from Wednesday I'll graduate from Pace University, New York and start my official career within the fashion industry. (Though still working on the latter.)

Ever since I moved to the city, people have been telling me how lucky I am. How fortunate I am to be living my dream. How they wished they had the opportunity. And I can't disagree, cause I am lucky. What most people don't know, however, is how incredibly hard I've worked to get where I am today.

My dream of New York started at age 12. After a family trip to the Island of Manhattan, I knew that I was destined to be a fashionista in the fast paced city. I told everyone about my ambitions, and most people laughed in my face. A small-town girl moving to the largest city in the world to work in the fashion? Be realistic. I refused to conform and kept dreaming about the day I would move across the Atlantic. With very supportive parents, determination, hard work, and passion, I realized my dream.

To date, I've come a long way. I've gotten some incredible opportunities and met some truly inspiring people. I've worked hard and gained so much experience. There is a long way left to the top, but I know that if I work hard, all of my goals are achievable.

My point of this post is not to brag; it's to tell you that anything is possible if you put your mind to it. If you dream of something, don't wait for it to happen - take charge of your life, dreams, and success. As I once read, "Opportunities don't happen, you create them."

Xx Hanna

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Filed under: Fashion , Buys

True to my Scandinavian roots my style is very classic and feminine. And even though the prevalent colors in my wardrobe are black and white, I love to incorporate an element of surprise. Think items like a red skirt, a patterned dress or a killer pair of shoes. This jacket from NA-KD is my newest go-to when I want to shake things up - bell sleeved and patterned, what more can a girl ask for?

Xx Hanna

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Filed under: Fashion , Work

The world of Fashion Public Relations is an exciting, fast-paced field where the hours are long, and the work is extensive. From agency to in-house, I've gained a lot of experience in Fashion PR over the last couple of years. Here are some of the things I've learned along the way.

Learn to small talk. When working in public relations, It's crucial to have an extensive network. After a couple of years in the industry, I no longer cringe at the thought of small talk, though I must admit that I have some trouble forming words when facing some of the more influential industry people.

Nothing is left to chance, especially when working with celebrities. Let's just say that they know the power of a viral image and thus (more often than not) refuse to have a picture taken with a product or in a product unless it benefits them in some way. The recent Streep/Lagerfeld feud is a good example of this.

Even though you're invited to cool parties, you're usually working the door. Or "front of house" as we say in fashion. A task which I don't mind, you meet so many interesting people.

Don't be afraid to get your hands dirty. As glamours as the fashion industry might seem, it can be blood, sweat and tears. Gifts and garment bags must be packed and transported and as an intern you are usually the one responsible. I remember once when I worked for a stylist, I tripped and purposely fell into a dam of water to protect the precious garment bag I had over my shoulder. It contained a $100,000 couture jacket.

Don't expect a regular workday. Something always comes up, and you end up working those late night hours. I'm no longer baffled by 15 hour work days.

If you're an intern: be proactive. You might not get to email with the editors of VOGUE on your first day, but makes sure to note how correspondence and pitches are executed, observe interactions, ask questions about how things work, why things get done in a certain way and so on. I've learned so much from just showing interest and being proactive.

Some of my favorite PR moments? When I ended up in the background of a photo on Harper's Bazaar, when I saw content that I'd emailed end up at VOGUE.com, when I sat next to Giuliana Rancic at the Jenny Packham show, and when I stood a feet away from Anna Wintour - the queen herself.

Xx Hanna

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